W Ventures Announces New Portfolio Company, Mosie Baby
BALTIMORE – November 14, 2023 – W Ventures, a one-of-a-kind VC and accelerator company, today announced the addition of Mosie Baby to its growing portfolio. The Austin-based at-home fertility company, which is empowering people on their journey to conceive with the first-ever patented syringe for at-home insemination, received a six-figure cash investment as well as marketing communications services valued at six figures in exchange for equity.
Mosie Baby has already helped over 100,000 families inseminate from the privacy of their own home. Rather than spending thousands of dollars and going to numerous doctors’ visits, the Mosie Baby Kit retails for $129 and can be used in the comfort of one’s own home.
Founders Maureen and Marc struggled to conceive for two-and-a-half years and were unable to find an easy, comfortable, and successful at-home way to inseminate. Understanding firsthand that the conception and fertility process can be an emotional rollercoaster and a hardship on a couple’s pocketbook, Maureen and Marc created Mosie to change the game.
Mosie is the first-ever patented syringe designed specifically for at-home intravaginal insemination (IVI), intended to deliver sperm close to the cervix. 95%+ of users agree the Mosie Kit is comfortable and easy to use.
In addition to the Mosie Baby Kit, Mosie Baby sells pregnancy and ovulation tests, fertility friendly lubricantMosie Baby recently was named Retailer of the Year by the Independent Baby Innovation Awards; winner of the 2021 SXSW and Austin Chamber of Commerce’s “Best Emerging Business” Award; and the 2022 Austin Women’s Way Award winner for Product Innovation.
W Ventures, in partnership with its sister company Warschawski, a full-service marketing communications agency, will implement a variety of integrated direct-to-consumer marketing and communications strategies, ranging from PPC advertising and SEM work to public relations and social media work in order to increase consumer-focused brand awareness and thus customer acquisitions.
“We’re thrilled to have Mosie Baby join our growing portfolio of innovative, industry-disrupting brands. Mosie Baby is an accessible fertility solution that democratizes access to family building and eliminates stigma associated with insemination,” said David Warschawski, managing partner of W Ventures. “Mosie Baby supports an untapped segment of the fertility market and with its thorough patents, they are exactly the type of disruptive, solution-oriented company we want in our portfolio. We look forward to Mosie Baby’s continued growth and success in the coming years.”
Jamie Rooney, Chief Growth Officer of Mosie Baby, added, “We are excited to partner with David and his award-winning teams at W Ventures and Warschawski. From the start, they hit the ground running and have already made a positive impact on our company to support our direct-to-consumer user experience and expansion. As one of the nation’s leading full suite marketing agencies, their inputs and support will continue to be invaluable as we scale our unique business.”
W Ventures accepts applications from startup founders on a rolling basis. Portfolio companies receive access to its network of angel and VC investors, as well as business and subject matter experts who can assist in refining every aspect of their offerings. The company provides either cash investments and/or marketing communications services in exchange for equity and offers beautiful office space and living quarters for executives. Additionally, W Ventures often works with its extensive network to share investment opportunities with other potential investors and to engage expert feedback on potential investments.
For additional information on W Ventures or to schedule an interview with David Warschawski, please contact Carson Denbow at carson.denbow@warschawski.com. For information on eligibility criteria and how to apply, founders should visit https://wventuresllc.com/.
About W Ventures
W Ventures is a one-of-a-kind accelerator that combines three elements: the ability to do marketing communications work in exchange for equity, the financial backing and connections of a VC firm, and a beautiful incubator workspace and living quarters for its founders. W Ventures focuses on high growth potential companies based in or willing to relocate to or co-headquarter in the Baltimore/Washington region. For information on eligibility criteria and how to apply, founders should visit https://wventuresllc.com/.
About Warschawski
Warschawski is a national, fully integrated agency and a Google Certified Agency Partner that offers the following services under one roof: Advertising, Digital, PR, Branding, Marketing Creative Design, Web Development, Social Media and Crisis Communications. Warschawski delivers the experience and expertise of a large firm coupled with the personalized attention and care of a boutique agency. Warschawski has been named the “U.S. Small Agency of the Year” for 3 years in a row and for 10 consecutive years has been ranked one of the top 30 “Best Agencies to Work For.” The company, whose clients include Fortune 500 and Inc. 500 companies, has won more than 200 awards for its marketing communications work in 15 years. Warschawski was founded in 1996 and has offices in New York, Washington D.C., Baltimore and Dallas.
About Mosie Baby
Mosie Baby is the developer and inventor of The Mosie Baby Kit, a groundbreaking at-home insemination kit featuring the patented Mosie syringe. The Mosie Baby Kit is an easy-to-use, comfortable, and accessible fertility option. Mosie Baby is on a mission to empower people with the tools they need to grow their family on their own terms and to celebrate the many definitions of what it means to be a Mosie Family. Learn more about Mosie Baby at www.mosiebaby.com.